AI Insights · Timothy · July 2025
Top 5 Consumer Finance Apps on iOS in Egypt: Q2 2025 Performance
Explore the performance trends of Egypt's top consumer finance apps on iOS in Q2 2025, with insights on downloads and active users.
The second quarter of 2025 showcased interesting trends for the top consumer finance applications on iOS in Egypt. Here's a closer look at how these apps performed in terms of downloads and active user engagement.
NBE Mobile saw a peak in downloads early in April, reaching around 9K. However, there was a noticeable decline towards the end of the quarter, with weekly downloads dropping to about 6K. Despite this, active users remained relatively stable, hovering around 240K to 270K throughout the quarter.
BM Online experienced a steady increase in downloads, peaking at approximately 7.4K in early April. Active users demonstrated a similar pattern, starting at 227K and gradually climbing to over 250K by the end of June.
The CIB Mobile Banking App maintained a consistent download rate, with figures fluctuating between 3.5K and 6.5K. Active users showed a slight decline, settling just above 107K by the end of the quarter.
Mashreq Egypt had a steady user base, with active users increasing steadily from 78K to 97K over the quarter. Weekly downloads ranged from 3.2K to 4.5K, reflecting a stable interest in the app.
Finally, QNB Egypt Mobile Banking exhibited a more volatile download pattern, peaking at nearly 2K in late May. Active user numbers showed a significant rise, reaching over 60K by the end of June.
These insights, derived from Sensor Tower data, highlight the dynamic nature of consumer finance app usage in Egypt. For more detailed analysis, visit Sensor Tower's platform.
